About

Asmae Lemniei is the Managing Director of Lean X Consulting, a niche strategy and innovation advisory firm focusing on the MENA region and serving corporates, governments and family offices across sectors.

Lean X Consulting’s “Reframe. Solve. Celebrate” reflects the company’s main pillars to enable effective and sustainable growth while creating global and measurable impact. Asmae comes with more than 16 years of experience across 3 continents and holds a master’s degree in international business and management from Télécom École de Management, France.